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eCommerce / Homewares

Harper & Vale — eCommerce Rebuild

A speed-first store rebuild that nearly doubled conversion and streamlined checkout.

  • ClientHarper & Vale
  • ServiceseCommerce Design, Development, CRO
+94% Conversion rate
2.1s Store load time
+38% Average order value

Harper & Vale were losing sales to a slow, clunky checkout and a store that struggled on mobile.

We rebuilt the storefront with performance as the headline metric, redesigned the product and checkout flows, and integrated analytics so the team could see exactly where revenue came from.

Conversion nearly doubled, mobile became the strongest channel, and average order value climbed alongside it.

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